Vodafone brings Magzter for digital reading
MUMBAI: Vodafone India has announced an exciting partnership with Magzter, the world’s largest digital magazine newsstand – to offer an unparalleled digital reading experience to 200 million+ customers in India.
With this association, Vodafone customers can now access over 100,000 issues of 4,000+ best-selling national and international magazines across the globe at an exclusive offer price. The service is free for a month post which the customers can continue the services starting at Rs 49/month.
The rapid growth in adoption of digital devices such as tablets and smartphones has seen a shift in the modes for accessing traditional media. India is witnessing a proliferation in digital editions of magazines. Speaking about the partnership, Vodafone India national head – VAS and content Dipankar Ghoshal said “Our customer base is growing digital savvy by the day. These users are constantly looking to consume content on the go.”
Under this agreement, Vodafone customers can get access to the most popular magazines including International, Indian and Regional titles like India Today, Filmfare, Vogue India, Outlook Business, Entrepreneur, Femina Hindi, Tinkle, Nakkheeran, Kungumam and many more.
The magazines spread across 30+ exciting categories including automotive, business, comics, education, entertainment, fashion, fitness, lifestyle, news, politics, science, technology and travel, thereby engaging everyone in the family from 6 to 60+ years of age. The readers can enjoy unlimited access to superlative content from all the major countries including India, USA, UK, Singapore, Australia, Canada and South Africa on the go. Apart from leading Indian English magazines, Magzter also offers magazines across all the regional languages including Hindi, Marathi, Tamil, Telugu, Kannada, Malayalam, Bengali, Punjabi, Gujarati and Urdu.
To avail these offers, customers need to download the free Magzter app either through MyVodafone App or Google Play Store
Magzter Inc. CEO Girish Ramdas said “We constantly look out for ways to increase our user base and also create a positive impact by propagating digital reading across the globe.”